1. What is Lead Nurturing in Email Marketing?

a) Ignoring customer inquiries
b) Building relationships with leads by sending relevant content
c) Sending the same email to all leads
d) Avoiding contact with potential customers

2. Which Type of Email is Commonly Used for Lead Nurturing?

a) Welcome emails
b) Drip emails that provide value over time
c) Spam emails
d) Transactional emails

3. Why is Lead Nurturing Important for Businesses?

a) It helps turn potential customers into loyal buyers
b) It decreases open rates
c) It avoids engagement
d) It only focuses on promotions

4. What Should You Focus on in Lead Nurturing Emails?

a) Providing valuable content that solves a problem
b) Sending irrelevant information
c) Ignoring the customer’s needs
d) Writing very short, vague emails

5. Which Email Strategy Works Best for Nurturing Leads?

a) Sending a single promotional email
b) Sending a series of educational emails over time
c) Sending random emails at irregular intervals
d) Only sending emails after a sale