Doing a SWOT analysis is like checking your health report before planning a journey. It shows what’s strong, what’s weak, where you can go, and what problems you may face.
Main Benefits:
- Helps you make clear decisions
- Helps you understand your current position
- Guides you to use your strengths to grow
- Warns you about future risks
This is why many companies do a SWOT before launching any product, service, or campaign.