Opportunities are chances outside your business that can help you grow.
They are external. You cannot control them fully, but you can take advantage of them.
Examples:
- New market trends (like online shopping)
- Fewer competitors in your area
- High demand for your product/service
- New government scheme
- Festival season or special events
- Growth of social media
Questions to Find Opportunities:
- What is trending in our industry?
- What do people need but are not getting?
- Are there new tools or apps we can use?
- Can we expand into a new location or market?
Tip: Look at market reports, social media, and your competitors to find opportunities.