SWOT is not just for writing – it’s for planning real actions.
How to Use SWOT for Strategy:
- Use Strengths to grab Opportunities
- Use Strengths to fight Threats
- Improve Weaknesses to reduce risks
Make plans to avoid or fix Threats
Example:
- Strength: Good customer service
- Opportunity: New online market
→ Action: Start a WhatsApp chatbot for customer support.
