Google Ads Campaign Structure
1. What is the Top Level of a Google Ads Campaign Structure?
a) Campaign
b) Ad group
c) Keywords
d) Ads
Answer: a
2. What is an Ad Group in Google Ads?
a) A group of different campaigns
b) A collection of ads that share a set of keywords
c) A single ad
d) A social media post
Answer: b
3. How are Keywords Used in Google Ads?
a) To target specific searches made by users
b) To write the ad text
c) To create a website
d) To set the budget
Answer: a
4. What is the Purpose of Ads in a Campaign?
a) To create landing pages
b) To attract users to click or view your product or service
c) To write blog posts
d) To improve search engine optimization (SEO)
Answer: b
5. What is One of the Key Components of a Google Ads Campaign?
a) Blog post creation
b) Ad budget and bidding strategy
c) Newsletter development
d) Social media posting
Answer: b
